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Video: Regulations, Agro-Commodity Production, and Zero Deforestation

On February 29, 2024, the event “Regulations, Agro-Commodity Production, and Zero Deforestation” took place. This event was promoted by the Brazil Hub of the TRADE, Development & the Environment Hub (TRADE Hub) project – a group formed by the International Institute for Sustainability (IIS), WWF-Brazil, Imaflora, UNEP-WCMC, CEBRAP, and GPP/Esalq/USP.

During the event, the group presented the main results achieved through their collaborative efforts to influence policies and practices related to sustainable trade in supply chains within the country. Additionally, there were panel discussions and lectures on the subject featuring representatives from important organizations such as MMA, IBAMA, the UK Embassy, and the University of Reading, among others.

Watch the recording below (only in Portuguese):

Check out the schedule that took place on the day:

10:00 – 10:10 | Opening remarks

Matheus Couto (UNEP-WCMC, Brazil Programme Officer)

10:10 – 11:30 | Keynote panel: opening lectures on “the challenges of free deforestation in the governance of production and consumption of agricultural commodities”


Christopher Hawksworth (UNEP-WCMC, Research Grants Officer)


Sarah Clegg (Deputy Consul General of the United Kingdom in São Paulo, Brazil)

André Lima (Extraordinary Secretary for Deforestation Control and Territorial Environmental Planning at Brazilian Ministry of Environment)

Presentation on WWF-Brazil

11:30 – 12:30 | TRADE Hub pathways (A): findings and achievements


Matheus Couto (UNEP-WCMC, Brazil Programme Officer)


Louise Nakagawa (Imaflora and CEBRAP, Researcher in Governance and Sustainability)

Alberto Barretto (USP-ESALQ-GPP, Coordinator of Sustainable Rural Development)

12:30 – 14:00 | Lunch time

14:00 – 15:00 | TRADE Hub pathways (B): findings and achievements


Carolina Salcedo (IIS, Project Manager)


Bruna Pavani (IIS, Coordinator)

Marcello de Maria (University of Reading, Researcher)

Aisha Niazi (UNEP-WCMC, Communications Officer)

15:00 – 15:30 | Launch of the documentary video “Coexistence: Nature, Production and Trade in the Brazilian Cerrado”, produced by Hub Brazil

15:30 – 16:50 | Round table on “incentives and hurdles for Brazil producers for compliance with the EU and UK deforestation regulations


Isabel Garcia Drigo (Imaflora, Manager)


Isabel Rahal (Brazilian Institute of Environment and Renewable Natural Resources – IBAMA, General Coordinator of Strategic Management)

André Guimarães (Amazon Environmental Research Institute – IPAM, Executive Director)

Richard Smith (Produce, Conserve and Include (PCI) Institute of the State of Mato Grosso, Executive Director)

Marina Bragante (Aya Institute, Executive Director)

16:50 – 17:00 | Closure

Rafael Loyola (IIS, Executive Director)

Related collaborators (7)

Related Partners (6)

Forestry and Agricultural Management and Certification Institute (Imaflora) The Brazilian Center of Analysis and Planning (Cebrap) Trade, development & the Envirionment Hub UKRI UNEP/WCMC World Wide Fund for Nature (WWF)